9 WAYS TO SELL YOUR BRANDED PRODUCTS
Selling a brand on your own can be very tricky in the beginning if nobody knows you. Success comes from continued endurance through it and never giving up. If you don’t have a website, that would be the first place to start and set up your brand so all roads and lead back to collecting money and providing shipping from sales. I suggest using a platform like Shopify where you can have apps connected to your site that allow you to make sales both on & offline along with getting yourself set up with an iPad to use as your product / cash register entry point when selling offline.
(1) CREATE AN ONLINE STORE
Create your own online store where set the rules. Put as much product as you want and even sell services that may promote your product. Doing so will enable you to display your branding, and will allow your business to keep all of the profits. Here’s a few Platforms you can use
For beginners with no web design or coding experience
For beginners with extensive web design & coding experience
(2) 3RD PARTY MARKETPLACE
A great misconception is that you can not compete with online retailer such as Amazon when it come to gaining market shares so why compete when you can join them instead? Having your own brand allows you many perks on these site and not only can your product be purchased from these sites, You can become a dropship supplier to other sites due to the great expose your product can have.
(3) SOCIAL MEDIA PLATFORMS
From Facebook pixels to Pinterest posts being shared throughout the net, Social Media is the best way to receive free advertising and promote your brand no matter which direction you choose.
(4) EVENTS & MARKETPLACES
From fairgrounds to fast car events, no matter what niche you are in, there is an event or marketplace for you to set up your tent and sell your products to the crowd. Get out there and meet people face to face allowing them to get to know you and earn trust as a brand.
- Local Events
- Street Fairs
- Concert Venues
- Swap Meets
(5) TRADE SHOWS
Meet buyers, manufacturers and well as weigh out the competition of your brand. Attending a tradeshow puts you in front of buyers and retailers of all scales and sizes. Gain valuable exposure and potential opportunity to sell your product as a wholesaler.
- Bank $ale
(6) APPAREL SHOWROOM
Need professional sales reps with all of the buyer contacts? Showrooms provides you with a sales rep to showcase your collection to the open public or to Retail Buyers.
- Apparel Showroom
- New Mart
(7) TRUNK SALE
Throw a party and get family and friends involved. Build some custom travel boxes and displays for yourself to pack up your products in and when you get them to your party destination, unpack them from your uniquely designed and built travel suitcases and display your product in a DIY way. See more here on Pinterest
(8) FASHION SHOW
Take it to the runway… Make some connects with some magazines and press and schedule your our fashion show to invite buyers, photographers and media leaders to come to your launch of your new brand. To know how, check out this blog post from loren’s world authored by Julia Kirk.
Now that you have your established brand name, allow other professional business people to use your design and sell your product for you and you take a percent of the sales.
Starting with your own site is key and will allow you to send people you meet anywhere to connect with you and your brand and see what you are selling. Taking this first step forward should be your first priority. If you are a new beginner, I would suggest using SHOPIFY to get started. Take advantage of there 15 free days of use and all of the plugins they have to offer which most give you the same 15 day no charge advantage. Once you get your site set up, move forward and work hard, taking advantage of all of the oppurtunities you can come across.
For more information on getting your brand started, see my post STEP BY STEP GUIDE: HOW TO START A SUCCESSFUL CLOTHING BRAND.